About Event

Come July 29 2022, hundreds of filmmakers will take up the challenge to make the Best Music Video as a tribute to the city of Mumbai! It’s time to celebrate the spirit of Mumbai’s creativity in a unique fashion- with the Music Video Project (MVP) 2022 that brings together independent musicians of the highest calibre and talented filmmakers who will bring alive the music in a high-quality music video! The music and film will reflect the diverse, inclusive creative spirit of this city and its rich cultural heritage. 

The MVP is jointly presented by two powerhouses that represent the heart and soul of Mumbai, the Brihanmumbai Municipal Corporation (BMC) and Kala Ghoda Arts Festival (KGAF)! The event is an initiative under the Unesco Creative City Network (UCCN) initiative comprising 21 film cities from 18 countries. Conceptualised and executed by the world-renowned 48 Hour Film Project (India), the music is curated by Wobble Creative & Content.

Musicians get an exclusive music video and a chance to be seen and heard at several Indian and international events organised by the BMC, KGAF and UCCN. 

The winning videos will be screened and awarded at a grand function in Mumbai in August 2022. Tons of social media mileage, media mentions and visibility await the talented musicians. For filmmakers, screenings and awards will precede the fame and social media stardom!

Music Video Project

What do you get when super talented independent musicians put their minds to creating some rocking tunes for Mumbai?

What do you get when those rocking tunes come alive in a music video by some of the best film crews?

That’s right!

You get The Music Video Project – a fitting ode to the creative spirit and diversity of Mumbai. And when all these minds come together – writers, lyricists, composers, directors, cinematographers, actors and all the other technicians and artistes – to create one stellar piece of art, it’s our way of doing justice to the UCCN’s theme for 2022 “Creativity – Path to Equality”.   

The music, curated by Wobble Media presents global sounds with a distinct Mumbai feel and vibe. The filmmakers are invited to register, take a pick and get, set, shoot a music video to the selected track!

Music Video Project | UCCN

The Music Video Project (MVP), as envisioned by the Brihanmumbai Municipal Corporation (BMC) and Kala Ghoda Arts Festival (KGAF) is an initiative under the UNESCO Creative Cities Network (UCCN). Mumbai was designated as a UNESCO Creative City of Film in 2019, and the city’s civic body works to implement the activities and put Mumbai under the international spotlight for its storytelling culture and creative industry. The MVP supports the UCCN’s objective of fostering international cooperation across cities of the world that invest in culture and creativity as accelerators of sustainable development. 

The Music Video Project has been conceptualised and executed by the 48 Hour Film Project, India as a way to involve creative professionals to create fresh music, stories and films featuring the city that celebrate its diversity, inclusive spirit and creativity. 

What better way to celebrate creativity than bringing together arguably two of the greatest arts, music and films, under one Project!

Why Participate

For Musicians

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Get an exclusive music video

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Felicitation at a grand function in Mumbai

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International visibility and promotion

For Filmmakers

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Cash prize for winning music videos

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Winners will get a chance to stream their Music Video on India's largest YouTube channel for short films : Pocket Films

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Grand awards ceremony in Mumbai

Top 10 music videos will be played at the Kala Ghoda Festival 2023*

Jury

Bharat Dabholkar

Ad Guru, Actor, Director

Manisha Dey

Head, Content & Partnerships, gaana.com

Milind Joshi

Painter, Music Composer, Singer, Writer, Craftsman

Nirmika Singh

Poet, Music Critic, Creative Leader & Executive Editor of Rolling Stone India

Reema Kagti

Director, Screenwriter

Shantanu Moitra

Music Composer

Sanjog S. Kabare

Dy. Municipal Commissioner, Brihanmumbai Municipal Corporation

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Workshops We offer
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Event Participants

Musicians

Participate

Music+Film Unite

For the first time musicians and filmmakers collaborate to create a song for our Mumbai! Inclusive, diverse, fresh, untold stories of Mumbai’s spirit under the theme “Creativity, Path to Equality”.
  • Start date- June 20

    Musician sign ups

  • Start date- June 20

    Film team sign ups

  • Close date- July 26

    Musician sign ups

  • Close date- July 29

    Film team sign ups

  • July 29

    Announcement of selected musicians & Kick Off

  • July 29 to Aug 14

    Filmmaking period

  • August 14, Sunday

    Music Video submission Last Date

  • August 27

    Screening & Awards

*(Dates are subject to change at the Organisers’ discretion)

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Contact us

Email:
musicvideoproject48@gmail.com
info@musicvideoproject.in

Contact No:
Yogi Chopra – 9820366313
Preeti Gopalkrishnan- 9820010052

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